Designing with language
petekowalczyk.design
“Pete's work ethic, collaborative spirit, and innovative thinking have left an indelible mark on the GenAI Tutor pilot, moving it forward in significant ways. He will be an incredible asset to any team looking to push boundaries and achieve impactful results in content design and beyond.”
— Jon Howard, Executive Product Manager for GenAI at the BBC
After graduating in Physics with honours at the University of Manchester in 2005, I worked in journalism and research, contributing to CNN, Dazed, Vice, the Nikkei, S&P Global and others, before getting into content design in 2014. I led content design for projects at BBC, Bulb, Cinch, Deliveroo, NHS, Co-op, GOV.UK and Barnardo’s — with a semester studying poetry at Goldsmiths — before moving into conversational AI in 2023.
While at BBC, I was part of the UX Design Task Force that created Content Credentials, one of Time magazine’s Best Inventions of 2024. Specifically, I worked on disclosure and provenance patterns for GenAI.
I’ve also written for the Guardian, the European Review of Books and Tolka, appeared on CNN Connect the World, and have been shortlisted for the Fitzcarraldo Essay Prize.
Here’s my Linkedin
Portfolio shared privately.